Mr Marcus McGowan MSc PgDip BA (Hons)

This Business Education Learning Blog is aimed primarily at Higher Business Management students/teachers and ICT students/teachers.

The aim of this blog is to provide you with interesting articles, news, trivia as well as resources or links to materials which will help in your course of study.

I am a Teacher of Business Education and I have written for Education Scotland and BBC Bitesize.

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Wednesday, 22 May 2013

K for C?

There is a growing trend for people to substitute ‘C’ with ‘K’. Wayne Rooney’s new boy is called Klay rather than Clay.

 

"Most English words which begin with K are borrowed from German or Japanese, like karate or karaoke. So by using K or Z, it could be that we are suggesting something exotic in some way," Ian Brookes from the Collins Dictionary.

 

But linguistics expert Prof Vivian Cook thinks it is quite the contrary.

 

"In the UK it has been used by businesses mostly at the cheap end of the market."

 

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