Mr Marcus McGowan MSc PgDip BA (Hons)

This Business Education Learning Blog is aimed primarily at Higher Business Management students/teachers and ICT students/teachers.

The aim of this blog is to provide you with interesting articles, news, trivia as well as resources or links to materials which will help in your course of study.

I am a Teacher of Business Education and I have written for Education Scotland and BBC Bitesize.

If you'd like to contact me please click on the link to: email me
Showing posts with label Steve Jobs. Show all posts
Showing posts with label Steve Jobs. Show all posts

Sunday, 30 December 2012

Steve Jobs Presentation

A presentation on Steve Jobs, former CEO of Apple.


Friday, 14 December 2012

Business Facts #7 - Steve Jobs

Steve Jobs official salary at apple was a mighty $1.

Friday, 18 November 2011

PC v Apple Quiz

Are you a Bill Gates or a Steve Jobs type of person?

Take the PC v Apple quiz and see how you get on.

Sunday, 9 October 2011

Steve Jobs (1955-2011)

Steve Jobs changed the world. He was born in 1955 to a Syrian father and an American mother but was put up for adoption. He was raised by the Jobs family who worked near Silicon Valley.

He formed Apple with Steve Wozniak and together they launched in 1976 the Apple I. In 1977 they launched Apple II which was the first home computer.

Famously Steve Jobs visited Xerox and saw their icon driven systems which inspired him to created the Macintosh in 1984, which also featured an iconic advert filmed by Ridley Scott in the style of an Orwellian nightmare.

Jobs left Apple in 1985 under a cloud and then formed NeXT (which was used by Tim Berners-Lee to create the World Wide Web) and he also found time to buy out George Lucas' stake in an animation company called Pixar.

Jobs returned in 1997 to Apple and in 1999 had helped launch colour versions of the Apple Mac.

However it was in 2001 that Steve Jobs and Apple really started to fulfill their potential and promise. The iPod was launched, revolutionising modern portable music, followed by iTunes in 2003, the online store to download music. An incredible achievement in an era where many used the internet to download mp3 files for free!

How could he top this? In 2007 he launched the smartphone to end all smartphones: the iPhone. This was a portable PC in your pocket. And then in 2010 he went into the market they said couldn't be done... the Tablet PC. Apple's version was called the iPad and has already sold millions of units.

Steve Job's untimely passing will have a profound effect on Apple, which for a brief time this year became the world's top company, eclpising Exxon Mobil.

Steve Jobs was a visionary who always cared for aesthetics as much as performance. Style over content, perhaps, but that was and is Apple.

It has been remarked that he will be remembered alongside Thomas Edison and Henry Ford as genuine American legendary entrepreneurs.

Sunday, 31 January 2010

Apple Launch the i-Pad

Apple founder Steve Jobs launched the i-Pad, the latest attempt to make a success of the Tablet computer market.

During the iPad launch, Apple said that it had recently sold its 250 millionth iPod.
One analyst predicted future sales of the iPod will be cannibalised by those of the iPad.

Apple's rivals Microsoft had a rare product failure in this category with a Tablet Computer that didn't catch on in 2001.

Apple said its aim was to try to create a third category of product that sits between a laptop and a smartphone, which is the traditional interpretation of a tablet computer.

There are some issues with the iPad. It does not support multi-tasking, the ability to have more than one application open at any one time. It doesn't have a camera nor support Flash, the ubiquitous software that handles video and animation on the web.

Some believe the lack of a camera is to keep the price low and afordable to less of a nice market and more of a mass market.

A 32GB iPad will cost $599 (£376) and a 64GB will cost $699 (£439).

However, Apple has given no hint about exact UK prices and final costs may be higher.

Polymath Stephen Fry is raving about the new gadget . He was at the launch and had a trial of the iPad. He said he would like to run away with it!

So will we be talking about the iPad in the same way the iPod and to a lesser extent the iPhone have fired our imaginations?

Remember, for a brilliant example of how to pitch your product, look up Steve Jobs iPod launch for his incredible presentation. I show this to classes every year as he not only introduces the product but he explains how and why they found and satisfied the gap in the market. It is truly brilliant!

You can watch it here: http://www.youtube.com/watch?v=kN0SVBCJqLs. It is on You Tube so you may not be able to access it in school, but it is worth the wait when you get home!

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