Company Profiles - Starbucks

 15 million people in Ethiopa depend on the coffee sector; this generates 60 % of the wealth. So starbucks keep them afloat.






 Starbucks helped differentiate Ethiopan coffee from coffees from other countries. It strengths their confidence of the coffee growing and exporters of the country.





 This means theres an increasing demand for Ethiopian coffee in the worldwide market.





 Increases the income and living stanards of the coffee producers.





 Increased the price of coffee.





 Starbucks have increased the amount theyre paying for the coffee beans by 60% to help them out.





 Through Fairtrade the small-holder families and farmers can get better incomes for their hardwork.





 This allows their children a good opportunity to go to school. And hold onto their land.





 For every coffee they sell a litle profit goes to the Fair Trade. When other major companies would not.

By Laura, Alanah and Rebecca