As PESTEC External Factors go this is the biggest issue facing UK businesses since the Second World War. Is that hyperbole? Brexit is the ideal External Factor example as it touches on almost every factor of PESTEC. It is obviously a Political Factor as it has been decided by a referendum and now implemented by the Government. But there are Economic, Social, Technological, Environmental and Competitive impacts on British firms.
After the result of the vote in 2016 the Pound crashed against the Dollar. What will happen if the Prime Minister’s proposed deal is voted down at the House of Commons?