Mr Marcus McGowan MSc PgDip BA (Hons)

This Business Education Learning Blog is aimed primarily at Higher Business Management students/teachers and ICT students/teachers.

The aim of this blog is to provide you with interesting articles, news, trivia as well as resources or links to materials which will help in your course of study.

I am a Teacher of Business Education and I have written for Education Scotland and BBC Bitesize.

If you'd like to contact me please click on the link to: email me

Sunday, 20 November 2011

Business Profiles: Samsung

Samsung is a global multinational firm based in Seoul, South Korea.

Samsung is focused on key areas such as electronics, engineering, ship building and construction. Samsung was formed in 1938 and for most of its early life stayed in South Korea. In the 1980s Samsung did begin to invest in foreigh factories and in the 1990s won a contract to build one of the Petronas Towers in Kuala Lumpur, Malaysia. Samsung also built the Taipei 101 and the Burj Khalfia, all three buildings at one time held the title of the world's tallest, with Burj Khalifa currently the champion.

Samsung has been involved in recent fights with Apple in the smartphone (Samsung Galaxy) and the relatively new tablet PC market (Galaxy tab). Late in 2011 Samsung overtook Apple as the world's largest smartphone maker.

Like Coca Cola and Atlanta in 1996, Samsung has been heavily influential in the awarding of the 2018 Winter Olympics to Pyeongchang, South Korea.




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