I knew of this before but didn’t know the official term. What a PDO is, is basically a copyright on the use of certain terms, but with a link to a Geographic region.
For example, a bottle of Champagne can only come from the specific region in France that has the PDO. All others have to be called sparkling wine. Great if you are in the Champagne region, not so much if you are out with it.
Having a PDO is a huge USP (Unique Selling Point) and is worth a lot of money in terms of sales.
They are protected under the laws of trade organisations such as the EU (European Union) and NAFTA (North American Free Trade Agreement). They don’t half love their acronyms eh?
Some examples of famous products that have PDOs are:
Champagne
Parma Ham
Camembert
Melton Mowbray Pork Pies
Gorgonzola
Bourbon Whiskey (from Tennessee)
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